Bob Frater

Partner Advisor

CFP^®

With decades of experience helping clients meet their financial and investment planning needs, Bob Frater, CFP®, is the senior financial advisor for Allworth in the Houston region. Awarded the Houston Region’s CFP® of the Year award in 1997 by the Institute of Certified Financial Planners, Bob has written for several national outlets, including the Houston Chronicle and the Journal of Financial Planning. The author of two books, Invest Today and Taking Charge of your Financial Future, Bob has been invited to speak by organizations ranging from Nieman Marcus to the American Institute of Architects. The holder of a Bachelor of Science degree from the University of Wisconsin, the resident of Houston Heights is married, has two sons, and is a member of several business and community associations in the Houston area. In his spare time, Bob is a dedicated skier, musician, woodworker and Rotarian.

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The Wealth Preservation Trap: When Playing It Too Safe Can Cost You

Protecting what you've built is a reasonable instinct. But taken too far, it can introduce the very risks you were trying to avoid.

The Year-End Planning Myth: Why Your Most Important Financial Decisions Don't Happen in December

December is a useful checkpoint. But the decisions that actually shape long-term wealth rarely wait until the fourth quarter to matter.

Charitable Giving Is Easy. Tax-Efficient Charitable Planning Is Harder.

Donating is simple. Building a giving strategy that's integrated, tax-smart, and aligned with your family's values? That takes intention.

Guide 5 Keys to Selecting the Right Financial Advisor

Do you know if an advisor has your best interest in mind? Discover how you can find out.

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About Allworth

30 years ago, Allworth Financial was founded as a clear alternative to the self-motivated, sales-focused advisory model that continues to dominate the industry to this day.

Then, as now, we believed we could do better -because you and your money deserve better.

With unparalleled access to a team of financial experts, your wealth has the advantage every modern investor needs. Smart, sophisticated, comprehensive financial planning and investment solutions with tax, estate, insurance, and more - all under one roof and directed by one point of contact.

Because when financial guidance comes with a commitment to put your needs first-and our success is dependent on your success -you get more than just advice.

You get a financial ally for life.

97%

client loyalty 31,000+ Clients²

years in business $39 Billion AUM⁴

Ranked Top 15 Barron’s Top 100 RIA Firms¹

Best in Class Ethics NBRI⁹

Bob Frater

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